Financial Center Wins Third National Award for Adult Financial Literacy
Financial Center First Credit Union has been awarded a National Desjardins Adult Financial Education Award from the Credit Union National Association (CUNA) in the $250 million- $1 billion asset category for the third consecutive year. The Award recognizes outstanding leadership of a credit union for personal finance education programs for members and the community through face-to-face teaching, publicity, and organizational collaboration.
The award was accepted by J. Kevin Ryan, Financial Center’s President and CEO, Dusty Simmons, Vice President of Membership Development, and Marco Dominguez, Director of Community Relations, at CUNA’s Governmental Affairs Conference in Washington, D.C. on March 1. The Credit Union won the first place award in the $150 million - $500 million asset category in 2014 and second place award in the $500 million and up asset category in 2015.
“Financial Center is all about improving the financial lives of those it serves – members and members of our local community by providing resources, tips and tools to help them make informed financial decisions,” commented Kevin Ryan, Financial Center President and CEO.
Financial Center employs two full-time staff members whose primary role is to provide financial education. In 2016, they hosted roughly 100 workshops at the credit union’s locations and through other non-profit and business partners reaching over 3,000 people. Through these workshops, these educators are able to offer free, one-on-one financial counseling to individuals needing specific advice. In addition, a number of Financial Center branch employees hold the Certified Credit Union Financial Counselor (CCUFC) designation. The Credit Union also uses its digital marketing channels to send monthly newsletters focused on relevant and timely financial news, investment strategies, and discounted/free services provided through the credit union.
L to R: Financial Center Representatives J. Kevin Ryan, President/CEO; Dusty Simmons, Vice President of Membership Development; Marco Dominguez, Director of Community Relations accept the Credit Union’s third national Desjardins Adult Financial Literacy Award at CUNA’s Governmental Affairs Conference in Washington, D.C..